Tag: aftermarket

Yellowmark

Caterpillar Creates a Value Parts Brand to Woo a Wider Range of Customers [embedyt] https://www.youtube.com/watch?v=mJ0dKC7l8IA[/embedyt] In August of this year, Caterpillar communicated a new corporate strategy to its global dealer network – a strategy led and defined by a new purpose statement, “Our solutions help our customers build a better world.” Through partnerships with Cat®…

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